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When an answer names you, how favourably it describes you, on a scale from 0 (negative) to 100 (positive).
Being named is not always good news. An answer can name you to warn a buyer off. Sentiment tells you how you are being described.

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How it is counted

  • Each answer that names you is read and scored on how it describes you, judged only on what that answer itself says. 50 is neutral.
  • An answer that names you without describing you either way is left out. It still counts towards your visibility and position, but it has no sentiment to average.
  • Your figure is the average of those scores, over every answer in scope.
So sentiment’s n is the answers that both named you and said something about you. It can be smaller than position’s.

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Low sample

Like position, sentiment is always shown with its ± range and its n, and carries no low-sample badge: with fewer than 30 answers behind it, read it as an early signal. See The ± band and n.

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What to do with it

A low score is a reason to read what the engines actually say:
  • Answers shows every answer in full, with the brands it names.
  • Claims checks whether the engines state your facts correctly.
  • Objections collects the reasons the engines give a buyer not to choose you.

Position

Where you appear when you are named.

Answers

Read what the engines said.

Claims

Whether they get your facts right.

Objections

The reasons they give against you.